![](https://images.squarespace-cdn.com/content/v1/63b942944cbc5357c1e96f99/dbdd9dc5-3725-4d0f-a947-b6b509cb6e5f/colonel_169.jpg)
Concept & Art Direction for KFC’s Recruitment Ads
Client: KFC
Agency: Frank & Fame 2018
Creative Direction: Giannis Vassilopoulos
Copywriter: Sifis Miliarakis
Design - Art Direction: Maria Kozari Mela
Colonel Sanders is the founder of KFC, a witty and rather iconic love brand. The brief was to create an appealing recruitment campaign targeted to young people. Inspirational quotes with a witty tone of voice were the core message of the campaign.
Disclaimer: I do not claim ownership of the KFC logo used in these designs. Copyrights and/or trademarks used belong to their respective owners and are not being sold.
![p.png](https://images.squarespace-cdn.com/content/v1/63b942944cbc5357c1e96f99/b6a286d5-5d66-447c-9b86-eaf1c4ed4718/p.png)
![CS2.jpg](https://images.squarespace-cdn.com/content/v1/63b942944cbc5357c1e96f99/0bbc7d66-4331-4d0a-b2c3-d53e59ad3750/CS2.jpg)
![CS1.jpg](https://images.squarespace-cdn.com/content/v1/63b942944cbc5357c1e96f99/64aef114-947f-482d-a25e-cd79941bd9eb/CS1.jpg)
![CS4.jpg](https://images.squarespace-cdn.com/content/v1/63b942944cbc5357c1e96f99/877a2c71-169d-40ac-8e00-1dc6c96e7873/CS4.jpg)
![CS3.jpg](https://images.squarespace-cdn.com/content/v1/63b942944cbc5357c1e96f99/e16ae870-9439-4993-b4ef-f0871c8bd080/CS3.jpg)